Top 5 Social Apps in the UK - Q3 2021 Performance Analysis

In the third quarter of 2021, the top five social apps in the United Kingdom showcased varied performance in terms of downloads, revenue, and active user engagement. Here’s a closer look at the trends for TikTok, Bigo Live - Live Streaming App, Facebook, Grindr - Gay Dating & Chat, and Joi - Live Video Chat.

TikTok from TikTok Pte. Ltd. exhibited a consistent rise in weekly revenue, starting from approximately $277K at the end of June and peaking at around $450K in the week of September 20. Weekly downloads saw a peak of 185.9K in mid-August, while weekly active users remained relatively stable, fluctuating around 18M throughout the quarter.

Bigo Live - Live Streaming App from Bigo Technology Pte. Ltd. experienced fluctuations in weekly revenue, with a high of $226K in early July and a low of $144K in mid-September. Downloads hovered around 15K-18K per week, while active users saw a slight increase, peaking at approximately 143K in mid-August.

Facebook from Meta Platforms, Inc. showed a steady revenue trend, averaging around $140K per week, with a slight peak at $168K at the end of June. Downloads ranged from 106K to 128K weekly, and active users were impressively stable, maintaining around 38.5M throughout the quarter.

Grindr - Gay Dating & Chat from Grindr LLC saw an upward trend in revenue, starting at $128K in late June and reaching approximately $142K by the end of September. Weekly downloads were relatively stable, averaging around 7.5K, while active users peaked at 311K in mid-September.

Joi - Live Video Chat from VLMedia A.Ş. had a steady revenue performance, averaging around $47K per week, with a peak of $54.7K at the end of September. Downloads showed a declining trend, dropping from 2.4K at the start of the quarter to less than 1K by the end. Active users varied slightly, peaking at around 17.5K in late August.

These insights are based on data from Sensor Tower. For more detailed analysis and trends, visit Sensor Tower's platform.